External Website Load Stress Testing in a Nutshell We are always very enthusiastic about traffic: we think the more visitors our website attracts, the more profitable our e-business must be. Well, that's right, but, unfortunately, only to a certain limit. Too many visitors cause huge load on web server and network components, which results in website slowdown or even failure, web applications crash, and, consequently, customer dissatisfaction and distrust. What should be done? You must prepare for high traffic, find the bottlenecks in your web applications, and know exactly how many users your web server can handle without any risk of slowdown. External website load stress testing might help you.